So the big news today comes in the form of a Microsoft press release explaining a strategic alliance of sorts between Microsoft and Ask. The two companies are “joined together in the commitment to call on the industry to develop global privacy principles for data collection, use and protection related to searching and online advertising. The companies will work with other technology leaders, consumer advocacy organizations and academics to come together and join them in working on the development of these principles, which could include developing and sharing best practices to provide more control for consumers.”
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