Skip to content

Bob Caswell

Media consumer, tech enthusiast, and gamer

  • Home
  • About
  • Toggle search form

Social Networking Dethroning Sex in Terms of Online Traffic

Posted on April 20, 2007August 20, 2008 By Bob Caswell 2 Comments on Social Networking Dethroning Sex in Terms of Online Traffic

UstrafficgraphThe Economist (subscription required) has an interesting piece on sex and the Internet, which revolves around the graph pictured to the right. While the online porn industry was valued at $1 billion back in 2002 by America’s National Research Council, the latest data shows that social networking traffic is set to take over the number one spot any day now. It’s also pointed out that sex is often the first mover with technology before the mainstream is ready to adopt it for everyday use (such has been the case with photography, videocassettes, and satellite television).

But before we assume all is well in Zion, let’s take a look at what these social networking sites are used for:

The highly popular virtual world Second Life rides a fine line when categorized. Virtual commerce is beginning to make a serious impression. But no economy, virtual or not, can seem to exist without sex-related activities as a part. In the case of Second Life, some claim that 30% of transactions involve sex or gambling with Edward Castronova of Indiana University estimating that sex is “a substantial portion, perhaps even the majority” of economic transactions in Second Life.

So how does social networking relate to sex? As it turns out, the two aren’t mutually exclusive. The Economist claims that “such sites [social networking] are often used to find and attract potential mates… Porn sites may have reached a climax, but sex remains as potent online as ever.”

Even if a clever way to end an article in true Economist style, it does seem to be trying too hard to remind us that not much has changed. I’m actually hoping something has changed in regard to sex on the Internet.

In my previous life of yesteryear, I used to make housecalls to fix computers. So many times the problem was porn, not in a “breaking up the family” sort of way but more in a “I ventured off to one site and now my computer is useless because of popups, redirects, and background changes” way. Why must curiosity toward sex be misinterpreted as an invitation for complete loss of control of one’s computer?

The idea of sex on the Internet doesn’t really bother me. But the idea of sex on the Internet being connected to a virus-like, “we now control your computer” response is extremely annoying. So here’s my addendum to the Economist article: If sex is still to be a popular part of the Internet via social networking, that’s actually good news when compared to how sex has been handled online before.

Most social networking site I’ve seen seem to respect the user, something many sex sites still haven’t figured out.

Internet, Privacy, Tech News, Web 2.0 Tags:Economist, porn, sex, social-networking, traffic

Post navigation

Previous Post: Microsoft Selling Software for $3 to Reach the 5 Billion People without PCs
Next Post: DoubleClick Defending Google Deal But Privacy Groups Want Investigation

More Related Articles

Online Shopping Sets Record Even as Consumers Procrastinate Amazon
Poll: What would make you switch from Netflix to Blockbuster? Media
Letter from IT Personnel at Purdue University: No Upgrades to Vista, Office 2007, or even IE7 Internet
Amazon Giving $50 Credit to Its HD DVD Buyers Amazon
Mojave Works for Consumers But Not Techies Microsoft
Top 5 Digg-Like Sites Compared & Contrasted (including Digg) Do-It-Yourself Tech

Comments (2) on “Social Networking Dethroning Sex in Terms of Online Traffic”

  1. Pingback: Myspace is better than sex « Joe Duck
  2. Pingback: Pascal Rossini » Blog Archive » The end of Hollywood ?

Leave a Reply

Your email address will not be published. Required fields are marked *

  • Amazon
  • Apple
  • Computers
  • Cyberlaw
  • Do-It-Yourself Tech
  • Gadgets
  • Gaming
  • Google
  • Internet
  • Just For Fun
  • Media
  • Microsoft
  • Music
  • Netflix
  • Privacy
  • Shopping
  • Sony
  • Tech News
  • Tech Reviews
  • Web 2.0
  • Yahoo

Copyright © 2026 Bob Caswell.

Powered by PressBook Green WordPress theme

Manage Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
  • Manage options
  • Manage services
  • Manage {vendor_count} vendors
  • Read more about these purposes
View preferences
  • {title}
  • {title}
  • {title}