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What If You Could Pick Your Seat When Buying a Movie Ticket?

I’m currently in Bulgaria and recently went to a screening of the latest Indiana Jones movie. Since my wife and I decided to go to the movie with a group of friends on a Saturday night, we thought it best to buy the tickets in advance.

When we went to the box office to purchase our tickets, we were shown a screen that displayed the layout and available seats of that particular movie theater. We were then asked to pick the row and seat numbers we wanted. We were early enough to get seventh row center.

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