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Retailers: Don’t Ask for Info When You Already Have It

So I bought a new monitor from Staples the other day and, of course, the sales associate pushed the extended warranty on me. Sure, why the hell not, for $20 it covers dead pixels plus another year on top of the manufacturer’s warranty. But it was only after I paid that I heard, “be sure to register your product to activate your warranty.”

Great. A new task to do, and this was just after I finished filling out a paper form for the “Staples Rewards” program. You know, the other thing that gets pushed on you when you buy something. “Fill out this form, and you’ll get X% back the more you buy.” It doesn’t cost anything, and who knows, maybe I’ll shop at Staples again at some point, right? Either that or I’m just a push over in person.

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No Thank You, Radiohead, Please Sell Where I Shop

First, a quick recap on Radiohead’s place in the world of digital distribution experimentation:

In 2007, Radiohead decides to release their album “In Rainbows” exclusively on Radiohead.com with a unique “choose your own price” model. You pick how much you pay (free being an option), and you then can download the album. Next, comScore releases numbers from the Radiohead experiment, which suggest that most of us are cheapskates and freeloaders.

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Buying a New Home with Redfin = Awesome

redfinI’ve been lurking on Redfin for quite some time now. What is Redfin? It’s an online real estate company with an easy-to-use website that lets you search/filter/find real estate for sale. It also provides some cool analytics for looking at market trends. It’s nice and web2.0-like, what with custom RSS feeds and other pretty robust tools to make your real estate hunting super easy.

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Why Warner Bros. Swapping HD DVDs for Blu-ray Discs Won’t Work

HD-DVD vs. Blu-rayWarner Brothers had come up with a slick promotion to get some much needed buzz around Blu-ray. My consensus: great idea but flawed execution. Here’s how it works (and why it won’t work):

You send in the cover art sleeve (keep the disc) and the UPC from your HD DVD movies. And for $4.95 per movie, plus $6.95 S&H per order, you’ll be sent back brand new Blu-ray copies of any movies you have in HD DVD. There are a few restrictions (only 1 copy per movie and only up to 25 movies per household) but nothing really that prohibitive.

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Latest Laptop Hunters Ad Shows Off PCs with Blu-ray & Remote

windowsMeet Lisa and her son Jackson, who’s looking for “speed, big hard drive, and a good gaming computer” for under $1,500. After a quick look at some PCs, Lisa says, “Let’s go see the Macs, they’re kind of popular at this age.” But then, Lisa points out that “…these are way more money, dude” quickly followed by Jackson saying (about a Mac), “It’s a little too small.”

So back to the PCs: We’re shown how you can use a PC with a remote and then we see both Lisa and Jackson get really excited about none other than “Bluuu-ray!” And, of course, Blu-ray is missing from Macs. For me personally, not a huge selling point of the PC. But for others like Lisa and Jackson, it seems pretty cool. And that’s the point being made here: there’s something for everyone.

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New Microsoft Ad: Macs are “so sexy” but…

applelogoMicrosoft just came out with its second Laptop Hunters video. Personally, I think this one is better than the first one, but you decide (embedded below).

We’ve got a guy with a $1,500 budget looking for portability, battery life, and power. And he says he’s “technically savvy” and knows what he wants.

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Mac vs. PC: Some Can Dish It Out & Take It, Others… Not So Much

macvspcSo Microsoft put together an ad (embedded below with more to come apparently) that does what Apple started (comparing PCs and Macs) only from Microsoft’s perspective. That is, when either side plays this game, they focus on the pros of their team while pointing out the cons of the other side all while conveniently forgetting to mention their own cons.

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Hotels Still Charging for Internet But Now There’s No Need to Pay

About a year ago, I was on vacation and annoyed at how much hotels charge for Internet. So I blogged about it. I’m on vacation yet again but this time am blogging about how I’m not annoyed. The difference?

I’m blogging from my G1 phone (just installed a sweet WordPress blogging app). In fact, I’ve got everything I need on this baby and won’t be giving any hotels $10 per day for awhile.

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