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I purchased my HD DVD player with 10 movies for $174 way back in November. Today, to my surprise, I received the email below. This is much better than the company’s first attempt at treating me as a “valued HD DVD customer” and comes after Best Buy made a similar move. In related news, Amazon also has a Buy 2 Get 1 Free Blu-ray movie promotion happening right now.
Sony CEO Ryoji Chubachi knows something we don’t. At a press conference a few days ago, he pointed out Sony’s plan to increase Blu-ray market share to 50% by the end of the year. How is this possible you might ask? Well, apparently new Blu-ray devices to be offered by Sony will include a model integrated into an HD LCD TV with Blu-ray recording functionality.
Earlier this week Best Buy announced that it would offer $50 gift cards to its customers that purchased HD DVD players before February 23. Not only that, the company is giving some trade-in value for HD DVD players or movies, regardless of where they were purchased. Apparently Amazon wanted in on the good PR and has come up with its own way to hook up its HD DVD customers.
Here’s the deal I was emailed from Amazon since I’m a “valued HD DVD customer.” Links are placed exactly as they were in the email:
Best Buy is giving $50 to anyone who bought an HD DVD player from Best Buy before February 23. The company said that customers “won’t have to do anything to receive their gift card.”
The gift cards will be mailed out automatically to all customers Best Buy can identify as having purchased an HD DVD player (like online customers or members of its rewards program). Any other customers can get their gift card with proof via a receipt or credit card. See below for full press release.
Since Blu-ray became the next generation movie disc format of choice, the consumer supposedly has been better off. But Tom’s Hardware claims that prices of Blu-ray players are higher than ever and that now, in fact, is the worst time to buy.
Interesting. I’ve been tracking Blu-ray vs. HD DVD player pricing for the past year via Amazon and hadn’t noticed any recent increases. As of today, the Blu-ray players on Amazon are priced in the same range they’ve always been: the mid to high $300’s. Right now the cheapest Blu-ray player on Amazon is this Samsung for $357. I’ve seen it $20 cheaper, but I’ve also seen it more expensive.
Apparently YouTube is on the verge of making a big announcement since there seems to have been an announcement about the announcement (nice way to get double the press). And search engine Mahalo has already created a page dedicated to news on “YouTube High Quality” with a video (embedded below) showing an example of how it would work. All I can say is finally! Here’s hoping that’s the big announcement. I love YouTube, but man, can you think of a place online to watch lower quality video?
Last week plenty of rumors were floating around about a potential Microsoft / Netflix partnership. The announcement was supposedly going to happen during the keynote address (by Xbox Live exec John Schappert) at the Game Developer’s Conference in San Francisco last Wednesday. The concept: make it so Netflix’s 7,000 available “Watch Instantly” movies would be viewed easily on your TV via the Xbox 360.
For anyone keeping score since Blu-ray won the next generation movie battle, HD DVD players are now $99. And that’s with 7 movies included. Considering these players also work well as upconvert DVD players (DVD players that convert and play regular DVDs at a slightly higher picture quality), in some ways, it’s actually the best deal on the market if you’re looking for a good DVD player.
