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	<title>Comments on: My $.02 on Apple&#8217;s Response to Microsoft&#8217;s Response</title>
	<atom:link href="http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/feed/" rel="self" type="application/rss+xml" />
	<link>http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/</link>
	<description>Media consumer, tech enthusiast, and blogger</description>
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		<title>By: Nancy&#124; Cheap Nintendo DS Games</title>
		<link>http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/comment-page-1/#comment-5557</link>
		<dc:creator>Nancy&#124; Cheap Nintendo DS Games</dc:creator>
		<pubDate>Thu, 27 Nov 2008 10:08:02 +0000</pubDate>
		<guid isPermaLink="false">http://bobcaswell.com/?p=1392#comment-5557</guid>
		<description>I absolutely love these Mac vs PC commercials. However, as funny and effective these commercials may be, I just can&#039;t justify opting for Apple products (macbook/ipod) when there are far less expensive alternatives out there that can do the same thing.</description>
		<content:encoded><![CDATA[<p>I absolutely love these Mac vs PC commercials. However, as funny and effective these commercials may be, I just can&#39;t justify opting for Apple products (macbook/ipod) when there are far less expensive alternatives out there that can do the same thing.</p>
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		<title>By: Nancy&#124; Cheap Nintendo DS Games</title>
		<link>http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/comment-page-1/#comment-5230</link>
		<dc:creator>Nancy&#124; Cheap Nintendo DS Games</dc:creator>
		<pubDate>Thu, 27 Nov 2008 04:08:02 +0000</pubDate>
		<guid isPermaLink="false">http://bobcaswell.com/?p=1392#comment-5230</guid>
		<description>I absolutely love these Mac vs PC commercials. However, as funny and effective these commercials may be, I just can&#039;t justify opting for Apple products (macbook/ipod) when there are far less expensive alternatives out there that can do the same thing.</description>
		<content:encoded><![CDATA[<p>I absolutely love these Mac vs PC commercials. However, as funny and effective these commercials may be, I just can&#39;t justify opting for Apple products (macbook/ipod) when there are far less expensive alternatives out there that can do the same thing.</p>
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		<title>By: Jessica Shumway</title>
		<link>http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/comment-page-1/#comment-5209</link>
		<dc:creator>Jessica Shumway</dc:creator>
		<pubDate>Tue, 04 Nov 2008 23:06:59 +0000</pubDate>
		<guid isPermaLink="false">http://bobcaswell.com/?p=1392#comment-5209</guid>
		<description>Hi Bob.  Have you ever taken a mac for a spin?  All I&#039;m sayin is that you would be surprised with how fun and aesthetically pleasing it can be!  Hehehe&lt;br&gt;&lt;br&gt;But I&#039;m biased!&lt;br&gt;&lt;br&gt;How are things going in Washington?</description>
		<content:encoded><![CDATA[<p>Hi Bob.  Have you ever taken a mac for a spin?  All I&#39;m sayin is that you would be surprised with how fun and aesthetically pleasing it can be!  Hehehe</p>
<p>But I&#39;m biased!</p>
<p>How are things going in Washington?</p>
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		<title>By: Bob Caswell</title>
		<link>http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/comment-page-1/#comment-5206</link>
		<dc:creator>Bob Caswell</dc:creator>
		<pubDate>Thu, 23 Oct 2008 04:38:32 +0000</pubDate>
		<guid isPermaLink="false">http://bobcaswell.com/?p=1392#comment-5206</guid>
		<description>Dr.DUH-&lt;br&gt;&lt;br&gt;peskypescado&#039;s comment above nullifies your first paragraph: $300 million ad budget as compared to $8 billion in R&amp;D... How does the little number outweigh the big one?</description>
		<content:encoded><![CDATA[<p>Dr.DUH-</p>
<p>peskypescado&#39;s comment above nullifies your first paragraph: $300 million ad budget as compared to $8 billion in R&#038;D&#8230; How does the little number outweigh the big one?</p>
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		<title>By: Dr.DUH</title>
		<link>http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/comment-page-1/#comment-5205</link>
		<dc:creator>Dr.DUH</dc:creator>
		<pubDate>Thu, 23 Oct 2008 02:48:00 +0000</pubDate>
		<guid isPermaLink="false">http://bobcaswell.com/?p=1392#comment-5205</guid>
		<description>I think you all missed the point -- The Apple guy does not, in any way even hint that $350 million isn&#039;t a totally reasonable amount to spend on advertising. The bite is that it so outweighs the amount spent on development.&lt;br&gt;&lt;br&gt;Another observation -- there&#039;s all this talk about Apple having just (barely) 10% of the market. This is usually touted within 2 sentences of claims that Apple&#039;s stuff is twice as costly as &quot;regular&quot; stuff.  Logical inference; Apple may have 10% of the market, but (being twice as expensive) gives them nearly 20% of the market&#039;s revenue! (18.18...%)</description>
		<content:encoded><![CDATA[<p>I think you all missed the point &#8212; The Apple guy does not, in any way even hint that $350 million isn&#39;t a totally reasonable amount to spend on advertising. The bite is that it so outweighs the amount spent on development.</p>
<p>Another observation &#8212; there&#39;s all this talk about Apple having just (barely) 10% of the market. This is usually touted within 2 sentences of claims that Apple&#39;s stuff is twice as costly as &#8220;regular&#8221; stuff.  Logical inference; Apple may have 10% of the market, but (being twice as expensive) gives them nearly 20% of the market&#39;s revenue! (18.18&#8230;%)</p>
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		<title>By: Tom&#8217;s Two Cents &#187; Blog Archive &#187; The Race to the Bottom&#8230;</title>
		<link>http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/comment-page-1/#comment-5204</link>
		<dc:creator>Tom&#8217;s Two Cents &#187; Blog Archive &#187; The Race to the Bottom&#8230;</dc:creator>
		<pubDate>Wed, 22 Oct 2008 01:20:25 +0000</pubDate>
		<guid isPermaLink="false">http://bobcaswell.com/?p=1392#comment-5204</guid>
		<description>[...] is in response to my brother&#8217;s post, My $.02 on Apple’s Response to Microsoft’s Response. Even though I use a MacBook Pro these days, I consider myself as much of an Apple critic as a [...]</description>
		<content:encoded><![CDATA[<p>[...] is in response to my brother&#8217;s post, My $.02 on Apple’s Response to Microsoft’s Response. Even though I use a MacBook Pro these days, I consider myself as much of an Apple critic as a [...]</p>
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		<title>By: Chris</title>
		<link>http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/comment-page-1/#comment-5202</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Tue, 21 Oct 2008 02:43:07 +0000</pubDate>
		<guid isPermaLink="false">http://bobcaswell.com/?p=1392#comment-5202</guid>
		<description>Didnt you say that gizmodo is pretty pro Apple before? But yeah, they&#039;ve been getting a lot of crap for the extra glossy screens and making firewire exclusive to the pro model.&lt;br&gt;&lt;br&gt;-Chris</description>
		<content:encoded><![CDATA[<p>Didnt you say that gizmodo is pretty pro Apple before? But yeah, they&#39;ve been getting a lot of crap for the extra glossy screens and making firewire exclusive to the pro model.</p>
<p>-Chris</p>
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		<title>By: Bob Caswell</title>
		<link>http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/comment-page-1/#comment-5201</link>
		<dc:creator>Bob Caswell</dc:creator>
		<pubDate>Mon, 20 Oct 2008 20:42:58 +0000</pubDate>
		<guid isPermaLink="false">http://bobcaswell.com/?p=1392#comment-5201</guid>
		<description>Very well said! It does look even worse for Apple from within that context.</description>
		<content:encoded><![CDATA[<p>Very well said! It does look even worse for Apple from within that context.</p>
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		<title>By: Bob Caswell</title>
		<link>http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/comment-page-1/#comment-5200</link>
		<dc:creator>Bob Caswell</dc:creator>
		<pubDate>Mon, 20 Oct 2008 20:41:41 +0000</pubDate>
		<guid isPermaLink="false">http://bobcaswell.com/?p=1392#comment-5200</guid>
		<description>Maybe because -- for a lot of people -- &quot;work great&quot; is something that&#039;s already happening... without paying a premium.</description>
		<content:encoded><![CDATA[<p>Maybe because &#8212; for a lot of people &#8212; &#8220;work great&#8221; is something that&#39;s already happening&#8230; without paying a premium.</p>
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		<title>By: peskypescado</title>
		<link>http://bobcaswell.com/2008/10/20/my-02-on-apples-response-to-microsofts-response/comment-page-1/#comment-5199</link>
		<dc:creator>peskypescado</dc:creator>
		<pubDate>Mon, 20 Oct 2008 19:18:49 +0000</pubDate>
		<guid isPermaLink="false">http://bobcaswell.com/?p=1392#comment-5199</guid>
		<description>The other ridiculous part is that Microsoft spent about $8 billion on R&amp;D last year and the Vista campaign is only $300 million, so the piles of cash in the ad are wrong.</description>
		<content:encoded><![CDATA[<p>The other ridiculous part is that Microsoft spent about $8 billion on R&#038;D last year and the Vista campaign is only $300 million, so the piles of cash in the ad are wrong.</p>
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